Valentine’s Day and candy are a match made in heaven. Learn more about the holiday’s long association with sweets and the trends, history, and trivia surrounding Valentine’s Day and candy.
Trivia and Tidbits
- More than 36 million heart-shaped boxes of chocolate will be sold for Valentine's Day.
- American men say they’d prefer to receive boxed chocolate as a Valentine’s Day present followed by gourmet, high-end chocolates then conversation heart candies.
- A majority of men (53 percent) admit that they lean on friends and family to find the perfect present for their sweetheart while 11 percent look to co-workers, 10 percent ask the cashier and 7 percent consult the World Wide Web.
- Even if they don’t make the final purchases until the last few days, the majority of men (75%) testify that they plan ahead for Valentine’s Day.
- When it comes to present time, women prefer a gift after a nice dinner, while most men prefer gifts first thing in the morning.
- American men and women agree that the most romantic place to share candy is in front of the fireplace.
- On average, men shell out $130 each on candy, cards, jewelry, flowers and dates. That’s more than double what women commit to spending.
- Children receive 39 percent of all Valentine’s Day candy and gifts. Following them are wives/mothers (36 percent), fathers/husbands (6 percent), grandparents (3 percent), and pets (1 percent).
History
- In the 1800’s physicians commonly advised their lovelorn patients to eat chocolate to calm their pining.
- As an elixir for love, chocolate has been believed throughout history to bring smiles to the broken-hearted and to prompt amorous feelings in both men and women. It is believed that Madame Du Barry served it to all her suitors; Casanova consumed chocolate instead of champagne to induce romance; and Montezuma, the king of the ancient Aztecs, believed chocolate would make him virile.
- At one time, conversation candies were made into shapes including horseshoes, baseballs and watches.
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